Google Shopping Feed

The config to configure the Google Shopping Feed extension is located at: System > Configuration > Magmodules > Google Shopping

Magento Google Shopping Feed

1. Data.
Data: Description
The description is a required field for the feed. Select the attribute that is using this value.

Data: Condition
The condition is a required field for the feed. Only three options are available: New, Refurbished & Used. Please select the default condition of your products. When you change the condition on the product level in the Google Shopping Tab, the product condition will be overwritten.

Data: GTIN
Use the GTIN/Barcode attribute to submit Global Trade Item Numbers (GTINs) in one of the following formats: UPC (in North America), EAN (in Europe), JAN (in Japan) or ISBN (for books). Please select the attribute that provides these GTINs (for eg. SKU).

Data: Brand
Required according to the Unique Product Identifier Rules for all target countries except for Austria, Belgium, Canada, Denmark, India, Mexico, Norway, Poland, Russia, Sweden, and Turkey. This attribute is recommended for Austria, Belgium, Canada, Denmark, India, Mexico, Norway, Poland, Russia, Sweden, and Turkey.
Note: Do not provide your store name as the brand unless you manufacture the product.

Data: MPN
The Manufacturer Part Number is used to reference and identify a product using a manufacturer specific naming other than GTIN. MPNs are assigned by a manufacturer. MPNs should typically be specific to a single unique product. For example, different colors of a product should have different MPNs.

Data: Category
Products are categorized in Google Shopping according to the Google product taxonomy. While Google cannot guarantee that a product will show in a particular category, you can increase the chances of your products being included in the most relevant categories by sending them highly structured information for your items.
Click here to read more about the Google product Taxonomy including the different categories.

Magento Google Shopping Feed

1. Data :Non Required Fields
You are recommended to provide the following product information for each unique item you submit if it exists, is relevant, and if the information fits into the accepted values for the following detailed product attributes as:

Size Type
Size System

MMagento Google Shopping Feed

1 A. Product Condition.
This option allows you to change the product condition in the Google Shopping Feed on the product level. Go to your product and select the product condition that is aberrant from the default condition.

MMagento Google Shopping Feed

1 B. Category configuration.
To increase the applicability of the categories in the Google shopping feed, you can use the Google shopping product taxonomy and configure them in the category management product tab. Click here to read more about the Google product Taxonomy including the different categories.

MMagento Google Shopping Feed

2. Advanced Options.
Tax Customization.
By default prices are shown incl. Tax so only change this option if necessary.
If the feed export is without tax it's possible to add it with this option.

Identifier Exists.
This new attribute was created for shops that offer custom goods without an identifier like GTIN or MPN.Custom goods are hand knitted sweaters or antique furniture or vintage items. The ‘Identifier Exists’ field can be used to indicate that an identifier does not exist for certain products: Identifier exists = false. Not required for regular goods.

Product Type.
The ‘product type’ attribute also indicates the category of the product being sold.
Product Types gives you more control over how your products are segmented as it uses your Magento Category structure. The benefit of Product Types is that here you don’t have to use Google’s predefined set of categories, instead you can categorise them however you would like, for example you can follow your own Magento Category hierarchy. Read more about the difference between the Google category taxonomy here.

Extra Fields.
If you want to submit more fields to your Google Shopping Feed you can fill in the data here.

Configure the different shipping methods from your store by country, service, the from to price and the final shipping price in that range. You can add unlimited Shipping methods in your feed but please keep in mind that there has to be a difference between the from-to price and the steps. For example: from 1 to 5 and 6 to 10 is valid and 1 to 5 and 5 to 10 is invalid.

MMagento Google Shopping Feed

2. Advanced Options: Configurable Products & Google Analytics.

Configurable & Grouped
When using configurable or grouped products you can choose to pull information from the parent products. It's specified as 'Configurable products - non apparel' or 'Apparel' markup so activate the Apparel setting to enable the Apparel markup in your feed. Select in the multiple-select box below the fall-back data for the configurable / grouped products in the feed.
You can select the attributes where you want to use the Parent Data for Simple.

Configurable Switch Urls
Create a specific url for the simple products inside the configurable products to make sure the prices and information is correct.

Grouped Price
Set the calculation method when there is a grouped product in the feed.

Google Analytics Tracking
When your using Google Analytics you can add your UTM tags right here, eg. utm_source=Googleshopping&utm_campaign=Googleshopping

MMagento Google Shopping Feed

3. Filter Conditions.
This option allows you to exclude the product from the Google Shopping Feed. To exclude certain products from the Google Shopping feed, you easily select yes in the Google Shopping tab on your product configuration page. See 2A.

This option allows you to add products with the following visibility.

Filter by Category
Enable the Filter by Category setting to exclude or include certain categories.
Select Include by Category to open the category area and select the categories to include.
Select Include by Category to open the category area and select the categories to exclude.

Exclude Products on Stock Level
Select yes to exclude all the products from the feed with the status: are out of stock.

  Magento Google Shopping Feed

3 A. Filter Conditions.
Exclude on product level
This option allows you to exclude a specific product of the Google Shopping Feed.

Magento Google Shopping Feed

4. Generation Settings.
Each store view will have its own Google Shopping feed. You can easily activate or de-activate the Google Shopping feed generation on the store level or automatically generate the Google Shopping feed. In case you are not using the cronjob functionality, it is possible to generate the Google Shopping feed manually.

Feed Generation.
Select if you wish to generate the Google Shopping feed and the Filename.

You can use the automatic generate functionality. This uses your Magento Cronjob >
A cronjob is a daemon which continues running and gets activated at a certain interval (time period). Please ensure that your default Magento Cron is working. If not, please contact your hosting company for help.

Generated Feeds.
After generating the feed they are visible in this field separately on store levels. The date and number of products is shown below the XML link.