

Account Management
This guide covers setting up and managing Feedback Company accounts in Feedback Company Reviews. Each account represents a connection to a Feedback Company shop and can have its own invitation profile.
Location: Marketing → Feedback Company → Accounts
Adding an Account
- Go to Marketing → Feedback Company → Accounts
- Click Add New Account
- Fill in the account details
- Configure the invitation profile (optional)
- Click Save
Account Settings
Connection Details
| Field | Description |
|---|---|
| Name | A friendly name for this account (shown in dropdowns and grids) |
| Client Token | Your API client token from Feedback Company |
| External ID | Your shop's external identifier in Feedback Company |
| Status | Shows connection status after saving |
Getting Your Credentials
- Log in to your Feedback Company dashboard
- Navigate to Settings → API / Integrations
- Copy your Client Token and External ID
- Paste into the Magento account form
Invitation Profile
Configure automatic review invitation sending for this account.
Enable Invitations
| Field | Description |
|---|---|
| Enable | Turn invitation sending on/off for this account |
Trigger Settings
| Field | Description |
|---|---|
| Order Status | Which order status triggers the invitation (e.g., Complete, Shipped) |
| Delay (Days) | Days to wait after order status change before sending |
Example: Order Status = "Complete", Delay = 7 days → Invitation sent 7 days after order reaches Complete status
Customer Filters
| Field | Description |
|---|---|
| Customer Groups | Which customer groups receive invitations (leave empty for all) |
| Store Views | Which store views use this invitation profile |
Multi-Account Setup
For stores with multiple brands or regions:
Scenario: Two Brands, Two Accounts
- Account A: "Brand X" with Feedback Company account for Brand X
- Account B: "Brand Y" with Feedback Company account for Brand Y
Configuration:
- Account A: Store views for Brand X stores
- Account B: Store views for Brand Y stores
Each brand collects reviews to their own Feedback Company dashboard.
Scenario: One Brand, Multiple Regions
- Account NL: Dutch Feedback Company account
- Account DE: German Feedback Company account
Configuration:
- Account NL: Dutch store view, Dutch invitation profile
- Account DE: German store view, German invitation profile
Account Grid
The account grid shows all configured accounts:
| Column | Description |
|---|---|
| ID | Internal account ID |
| Name | Account name |
| External ID | Feedback Company shop ID |
| Status | Connection status (Connected/Disconnected/Error) |
| Reviews | Number of imported reviews |
| Invitations | Invitation profile status |
| Action | Edit/Delete options |
Grid Actions
- Edit: Modify account settings
- Delete: Remove account (reviews remain in database)
- Sync Reviews: Manually trigger review sync for this account
Connection Status
After saving, the account shows a connection status:
| Status | Meaning |
|---|---|
| Connected | Credentials valid, API accessible |
| Disconnected | Credentials invalid or expired |
| Error | API unreachable or server error |
If status is not "Connected":
- Verify credentials in Feedback Company dashboard
- Check if API access is enabled
- Try re-entering credentials
- Contact Feedback Company if issues persist
Invitation Queue
Orders matching the invitation profile are queued automatically. View the queue:
Marketing → Feedback Company → Invitations
Queue statuses:
- Pending: Waiting for delay period to pass
- Ready: Delay passed, will be sent on next cron run
- Sent: Successfully sent to Feedback Company
- Failed: Send attempt failed (will retry)
Best Practices
Account Naming
Use descriptive names that indicate:
- Brand name
- Region/country
- Purpose
Examples: "Main Store NL", "Brand X Germany", "B2B Portal"
Invitation Delays
- Digital products: 1-3 days
- Physical products: 7-14 days
- Custom/made-to-order: 14-21 days
Customer Groups
Consider excluding:
- B2B/wholesale customers (may prefer different communication)
- Employee accounts
- Test accounts
Need More Help?
Documentation:
- All Help Articles - Complete documentation overview
Support:
- Contact Us - Get help from our team