Feedback Company Reviews

Feedback Company Reviews

Version v1.8.2
Platform Magento 2
Released 19 November 2025

Account Management

This guide covers setting up and managing Feedback Company accounts in Feedback Company Reviews. Each account represents a connection to a Feedback Company shop and can have its own invitation profile.

Location: Marketing → Feedback Company → Accounts

Adding an Account

  1. Go to Marketing → Feedback Company → Accounts
  2. Click Add New Account
  3. Fill in the account details
  4. Configure the invitation profile (optional)
  5. Click Save

Account Settings

Connection Details

Field Description
Name A friendly name for this account (shown in dropdowns and grids)
Client Token Your API client token from Feedback Company
External ID Your shop's external identifier in Feedback Company
Status Shows connection status after saving

Getting Your Credentials

  1. Log in to your Feedback Company dashboard
  2. Navigate to Settings → API / Integrations
  3. Copy your Client Token and External ID
  4. Paste into the Magento account form

Invitation Profile

Configure automatic review invitation sending for this account.

Enable Invitations

Field Description
Enable Turn invitation sending on/off for this account

Trigger Settings

Field Description
Order Status Which order status triggers the invitation (e.g., Complete, Shipped)
Delay (Days) Days to wait after order status change before sending

Example: Order Status = "Complete", Delay = 7 days → Invitation sent 7 days after order reaches Complete status

Customer Filters

Field Description
Customer Groups Which customer groups receive invitations (leave empty for all)
Store Views Which store views use this invitation profile

Multi-Account Setup

For stores with multiple brands or regions:

Scenario: Two Brands, Two Accounts

  1. Account A: "Brand X" with Feedback Company account for Brand X
  2. Account B: "Brand Y" with Feedback Company account for Brand Y

Configuration:

  • Account A: Store views for Brand X stores
  • Account B: Store views for Brand Y stores

Each brand collects reviews to their own Feedback Company dashboard.

Scenario: One Brand, Multiple Regions

  1. Account NL: Dutch Feedback Company account
  2. Account DE: German Feedback Company account

Configuration:

  • Account NL: Dutch store view, Dutch invitation profile
  • Account DE: German store view, German invitation profile

Account Grid

The account grid shows all configured accounts:

Column Description
ID Internal account ID
Name Account name
External ID Feedback Company shop ID
Status Connection status (Connected/Disconnected/Error)
Reviews Number of imported reviews
Invitations Invitation profile status
Action Edit/Delete options

Grid Actions

  • Edit: Modify account settings
  • Delete: Remove account (reviews remain in database)
  • Sync Reviews: Manually trigger review sync for this account

Connection Status

After saving, the account shows a connection status:

Status Meaning
Connected Credentials valid, API accessible
Disconnected Credentials invalid or expired
Error API unreachable or server error

If status is not "Connected":

  1. Verify credentials in Feedback Company dashboard
  2. Check if API access is enabled
  3. Try re-entering credentials
  4. Contact Feedback Company if issues persist

Invitation Queue

Orders matching the invitation profile are queued automatically. View the queue:

Marketing → Feedback Company → Invitations

Queue statuses:

  • Pending: Waiting for delay period to pass
  • Ready: Delay passed, will be sent on next cron run
  • Sent: Successfully sent to Feedback Company
  • Failed: Send attempt failed (will retry)

Best Practices

Account Naming

Use descriptive names that indicate:

  • Brand name
  • Region/country
  • Purpose

Examples: "Main Store NL", "Brand X Germany", "B2B Portal"

Invitation Delays

  • Digital products: 1-3 days
  • Physical products: 7-14 days
  • Custom/made-to-order: 14-21 days

Customer Groups

Consider excluding:

  • B2B/wholesale customers (may prefer different communication)
  • Employee accounts
  • Test accounts

Need More Help?

Documentation:

Support:

Created:
Updated:
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