Configuration Guide for SEO Meta Templates

Turns the module on or off. When disabled, no templates are applied and your original meta tags remain untouched.

Maximum character length for generated meta titles. When a processed template exceeds this limit, the text is truncated at the nearest word boundary.

Recommended: 60 characters — this is the typical Google SERP title display limit.

Maximum character length for generated meta descriptions. Same word-boundary truncation as titles.

Recommended: 160 characters — standard meta description display limit in search results.

Controls how templates interact with existing meta data on your products and categories.

Always Override — Templates always replace existing meta values, even if a product already has a manually entered meta title or description. Use this when you want consistent, template-driven meta tags across your entire catalog.

Fallback Only — Templates only apply when the existing meta field is empty. Products with manually entered meta tags keep their custom values. Use this when you have some products with hand-crafted meta but want templates to fill in the gaps for the rest.

When to use:

• Use "Always Override" when you want uniform meta tags generated from product attributes
• Use "Fallback Only" when you have a mix of manually optimized and auto-generated meta tags

Enables extended logging to var/log/. Useful when troubleshooting why a template isn't applying as expected.

Each template has:

• Template Name — Internal name for reference in the admin grid
• Active — Toggle to enable/disable individual templates
• Entity Type — What this template applies to: Product, Category, or CMS Page
• Store Views — Which store views this template applies to
• Priority — Lower numbers = higher priority. When multiple templates match, the one with the lowest priority number wins

Four template fields control what gets generated:

• Meta Title Template — Generates the <title> tag and meta title
• Meta Description Template — Generates the meta description tag
• Meta Keywords Template — Generates the meta keywords tag
• H1 Template — Overrides the visible H1 heading on the page

Use curly braces to insert dynamic values:

Any product attribute code can be used as a variable. If the product has a material attribute, {material} works.

Use the pipe | character to create fallback chains:

{brand|manufacturer|provider} — tries brand first, then manufacturer, then provider. Uses the first one that has a value.

Use square brackets to conditionally include text:

[Buy {color} products] — the entire block (including "Buy" and "products") is removed if {color} is empty. This prevents broken-looking meta tags like "Buy products".

You can combine these: [Shop {brand|manufacturer} ]{name}[ in {color}]

Product templates can use Magento's native conditions builder to target specific products. For example, apply a template only to products with SKU matching a pattern, or products in a specific attribute set. Category and CMS page templates ignore conditions.

Use the preview feature at the bottom of the template form to test your template against a real product (by SKU), category (by ID), or CMS page (by identifier) before saving.